On this week’s Niche Pursuits podcast, Nick Gray and I discuss turning personal passions into marketable businesses, the power of books to build trust, and the modern role of personal websites in SEO and reputation. This unusual interview challenges standard…
Right now, a company somewhere is running a personalized email campaign for 40,000 subscribers, individually tailored to each buyer’s history, purchase intent, and time zone. Another appears at the top of AI-generated search results where your content never has a…
Tim Hortons has confirmed that it is discontinuing its Neo Financial-backed co-branded Mastercard program effective October 1, 2026. This is the second time the coffee chain has exited the credit card business; Its previous partnership with CIBC on the Double…
Prepaid cards have become one of the most practical financial tools for Canadians who want the convenience of a Mastercard or Visa without going into debt, going through a credit check or paying interest. Since you can only spend what…
Canadians have three main registered accounts competing for the same limited savings dollars, and the honest answer to the question “which one should I choose” is that it depends entirely on your specific situation: whether you’re planning to buy a…
If you’ve shopped around for a high-interest savings account in Canada recently, you’ve probably noticed a pattern: the best savings rates are usually promotional, dropping to something extraordinary after three or six months. EQ Bank’s Notice Savings Account breaks this…
Do you wish you had a clearer picture of your audience on social media so you can create better content for them? Or better yet, ask them directly what they want to see? Most people consider social media surveys as…
Yes, you read that right. AirPods can now be used instead of traditional hearing aids. Although intended for music and phone calls, a major software update in late 2024 allowed Apple to create the world’s first over-the-counter FDA-approved hearing aid.…
If you keep money in a Canadian bank and also invest through a broker, two separate protection programs are likely to quietly freeze your money: the CDIC for your bank deposits and the CIPF for your investments. These two programs…
Journalism has never had a legal definition of what an editor is. The role is defined by experience, newsroom tradition, professional norms developed in more than a century of institutional press culture, and the understood but unwritten premise that the…
